Featured

    Featured Posts

Sonic Branding Books

Sonic Branding: An Introduction: An Essential Guide to the Art and Science of Sonic Branding

by Daniel M. Jackson (Author) Hardcover – 1 Jan 2004

Sonic Branding: An Introduction: An Essential Guide to the Art and Science of Sonic Branding
Sound is very strong communicator. It does some very special things that no other communicator does. If a brand can identify opportunities for sonic communications and applies some of the art of sonic branding, it gains access to a whole world of communications opportunities that it never had before
Brands have become very important as sources of value and a means to build value and sustain market position. Much emphasis has been placed upon the visual representation of brands, but this book defines a new competitive arena in the creation and development of brands--sound. Sonic branding is a new, fast-growing area related to advertising and media development of the branding experience. This will be a distinctive book and the first in this important new area

Post a Comment

www.CodeNirvana.in

Translate

Total Pageviews

Copyright © Sonic Branding | Designed By Code Nirvana